IMAGINE Leader|Cohort IX

Pete Veal

6th Grain Corporation, CEO

Pete Veal

ete has just re-entered the job market after taking a well-earned one-year career reak. He is currently Chief Operating Officer of 6th Grain Corporation, offering remote ensing and technology solutions to governments, stakeholders and farmers across the lobe, but focused on emerging markets. rior to the career break, Pete had a 35-year executive career in Global gribusiness, becoming a industry respected specialist in Africa and the Middle ast. He managed the whole region at some point during 25 successful years on he Continent and visited more than 45 of the countries. uring this period, he was Managing Director of East and Southern Africa, living and orking in Nairobi and also has extensive experience across West Africa and the Middle ast. He led business development and the implementation of new business models for he group CEO and successfully worked with startups and a range of partners to rapidly cale up small business farmer projects in Tanzania, Kenya and Ghana. ete is also currently assisting Nufarm to revise and implement a new growth strategy or AME and is also a strategic advisor for UFarmX, a innovative farmer financing start- p. He is passionate about small farm businesses in Africa and continues to work on eeing them thrive. ow do you describe yourself to the world?: I am a passionate agribusiness professional with an unrivalled 5 years of leadership experience across agribusiness value chains in AME. ocation: Zurich