I left Pakistan at the age of 18. After studying Engineering, Business Management and Technopreneurship in Singapore, and Computer Science in Canada, I started my career with Unilever in 2009. I have worked both in developing markets such as Malaysia, Indonesia, Argentina, Mexico and in developed markets such as Singapore and now in the Netherlands. I have deep expertise in partnership ecosystems development and value chain transformations in a wide variety of multi-billion Euro portfolios.